Besides wanting to drive away their customer base, what is the corporate thinking behind this rush to endorse transvestites and gender dysphorics?

Budweiser beer, bourbon: neither seems a likely beverage of choice for the sissy crowd, but these distillers, like Gillette before them, are deliberately going out to offend normal males and females; 99.999% of their customer base. Why?

Nike went this route years ago when it got behind Colin Kappernappy, but its base is probably mostly Woke, so no harm done, but now it’s gone further, and hired a grown man with no breasts pretending to be a teenage girl to endorse a sports bra. Again, I don’t get it. These are all brands easily boycotted, just like Ben & Jerry’s ice cream, and I'll be curious to see how this works out for them.

Meet NIKE WOMEN’S Newest Ambassador…a biological man.

Dylan Mulvaney is now being paid 💰by Nike Women to promote sports bras- even though he’s a man!

Another day, another company slapping all women in the face by mocking them and paying a man to take their place! #nike… pic.twitter.com/XK33HJYo63

— Oli London (@OliLondonTV) April 5, 2023

Nike’s slogan: “Believe in something, even if it means sacrificing everything. Fortunately, we believe in using Chinese slave labor, and that ain’t no sacrifice ‘tall — we be doin’ jus fine, brudah.”