Hollywood's having a dreadful time of things, and these collegiate researchers know why
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political police squad to the rescue
From amusement palace to lecture hall: yeah, that’s the ticket!
Some curmudgeons out in the potential-viewers pool blamed the studios for remaking films whose primary appeal was to adolescent 14-year-old boys and replacing the male leads with females: Ghost Busters, for instance, flopped both anatomically and at the box office, Karate Kid was savagely chopped by the critics and ignored by audiences, Mad Max — Hot Flash in the Desert — is going nowhere, and if the rumors of James Bond becoming Jamine Bond are true, we can expect bad things.
But that’s not the real problem, a band of self-proclaimed experts has discovered; it’s the melting ice cubes in viewers’ drink cups — “no one’s mentioning the melting ice cubes!”
Aquaman might not mind if the oceans rise, but moviegoers might.
That’s one of the takeaways from a new study conducted by researchers who set out to determine if today’s Hollywood blockbusters are reflective of the current climate crisis. The vast majority of movies failed the “climate reality check” proposed by the authors, who surveyed 250 movies from 2013 to 2022.
The test is simple — the authors looked to see if a movie presented a story in which climate change exists, and whether a character knows it does. One film that passed the test was the 2017 superhero movie Justice League, in which Jason Momoa’s Aquaman character says, “Hey, I don’t mind if the oceans rise” to Ben Affleck’s Bruce Wayne.
But most movies fell short — fewer than 10 percent of the 250 films passed, and climate change was mentioned in two or more scenes of fewer than 4 percent of the films. That’s out of touch with a moviegoing public that wants “to see their reality reflected on screen,” said Colby College English professor Matthew Schneider-Mayerson, lead researcher on the study.
“The top line is just that the vast majority of films, popular films produced over the last 10 years in the United States, are not portraying the world as it is,” Schneider-Mayerson said. “They are portraying a world that is now history or fantasy — a world in which climate change is not happening.”
Researchers at Maine’s Colby College published the study in April along with Good Energy, a Los Angeles-based environmental consultancy. The results were peer reviewed, and the authors are seeking publication in scientific journals. The researchers view the test as a way for audience members, writers and filmmakers to evaluate the representation of climate change on screen.
Some results were surprising. Movies that at first glance appear to have little overlap with climate or the environment passed the test. Marriage Story, Noah Baumbach’s emotive 2019 drama about the collapse of a relationship, passed the test in part because Adam Driver’s character is described as “energy conscious,” Schneider-Mayerson said.
The 2022 whodunnit Glass Onion and the 2019 folk horror movie Midsommar were others to pass the test. Some that were more explicitly about climate change, such as the 2021 satire Don’t Look Up, also passed. But San Andreas, a 2015 movie about a West Coast earthquake disaster, and The Meg, a 2018 action movie set in the ocean, did not.
The study is “valuable for marketing purposes, informational purposes, data accumulation,” said Harry Winer, director of sustainability at the Kanbar Institute of Film and Television at the New York University Tisch School of the Arts. Winer, who was not involved in the study, said it could also help serve as an incentive to connect audiences with climate stories.
“The audience will be more open to hearing a dialogue about what is right and what is wrong,” Winer said. “It’s a conversation starter.”
“I do worry that screenwriters might do it in a kind of rote way, which could be counterproductive, just like rote ‘strong female characters’ are,” [Alison] Bechdel said. “But injecting an awareness of our communal plight into the stories we ingest seems like a no-brainer.”
A breathless world awaits.
